The media portrayal of the hospitality industry perpetuates negative perceptions The name hospitality implies that we should be good at giving and maturing. Hotels and restaurants are in fact well placed for helping the local charities and the community around them. They have assured particular advantages, which can be channeled into corporate social responsibilities. Research by Wood has shown that one of the perceived factors in the media limiting the employment prospects in the hospitality industry is discrimination based on physical outlook. Some media people have stereotypical views about handicapped employees, considering them to be less productive, less flexible, unable or reluctant to adjust to new technologies or to advance their skills, inclined to absenteeism, and less proficient of engaging in physically demanding or hardworking work. Pages: 10 Bibliography: 5 source(s) listed Filename: 775 Hospitality Industry Perpetuates.doc Price: 89.50

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